bus shelters
Bus shelters are a high-reach, high-frequency product, typically used for short-burst campaigns where advertisers need their message communicated quickly and efficiently. Bus shelters offer the largest panel footprint in the country.
True broadcast medium
environment
Bus shelters are a high-reach, high-frequency product, typically used for short-burst campaigns where advertisers need their message communicated quickly and efficiently. Bus shelters offer the largest panel footprint in the country.
audience
Bus shelters reach both pedestrian and vehicular audiences. Advertisers seeking exposure to heavy pedestrian thoroughfares may prefer external panels facing this footprint; advertisers wanting to reach public transport users may prefer the captivity of the internal panel; advertisers seeking vehicular reach should be particularly mindful of their creative execution.
LIGHTBOX
unrivaled reach and frequency
Back-lit panel 24-7 illumination
100% share of voice
Proximity to roadside
Category exclusivity on shelters
Static panels are available across all major cities.
Panel Sizes:
1175mm x 1775mm
1020mm x 1520mm
RATE CARD COSTING
Standard 1 fortnight: $1000
Installation/Maintenance: $40
Production Estimate: $70
DIGITAL
total campaign flexibility
Ultra high-definition 75” screens
4m+ plays per advertiser per week
Shared between 6 advertisers on 8-second rotations
Supports live feed for live data updates
Panles available in five centres: Auckland, Hamilton, Tauranga, Wellington, Christchurch.
HD: 1080px x 1920px
RATE CARD COSTING
Standard 1 week: $1000
Upload: $50
WRAP / STUNT
engagement at ground level
Bespoke street-level landmark
Interactive Bluetooth and touch screens
3D add-on and custom builds
Large format impact at street level
1000+ special build locations
Panel is available in metropolitan cities only.
Panel Size - TBA
RATE CARD COSTING
Standard 1 month: from $4,500
Please contact your Account Manager for availability and pricing.
80%+ consumers say they see advertising on bus shelters
Source: the Research Monitor 2018